Friday, October 31, 2008

Art and Politics: McCain

The McCain button is a little bland. The star and yellow lines are a nice split between the names. The text is generally the same. Fat large letters seem to be a stable element. The design is more declarative of the candidates rather than inspiring someone to vote for them. I think an underdog like McCain would want a design that called people to action. Of course, with the major candidates it seems that the images are often limited to red, white, and blue pallet.

2 comments:

TonyN said...

Nice analysis of the campaign designs. It was certainly fresh air to hear a non-political perspective on political things.

You are correct that they mostly stick to red, white and blue, but don't forget that McCain briefly (very, very briefly) used a green background for his speeches. Unfortunately, for the McCain campaign, they learned what any video professional could have told them: that color was perfect for a chroma key. Colbert even had a McCain green-screen contest. Oops!

Yep, stick to red, white and blue…

Todd Camplin said...

I must be influenced by NPR, because they tend to slide in a story or two that in about something like politics and at the same time be non-political. They are cool like that.